Media and Communication curriculum may include:
- Introduction to Mass Communication
- Basic Audio Recording
- Fundamentals of Television and Video Production
- Communication Research
- Media Law and Ethics
- Mass Media & Behavior
- Media Scriptwriting
- Public Relations and Social Media
- Multimedia Storytelling
- Multiculturalism and Media
For full listing of current classes, view the college catalog here.
First-hand experience:
- Audio Recording students capture high quality sound and work with professional-grade audio mixing software.
- Video Production students learn to plan video productions and field shoots, capture hight quality digital video images, work with digital video editing equipment, and direct multi-camera video productions.
- Scriptwriting students develop scripts for audio/radio, video, and motion pictures.
- Our radio e-term course allows students to immerse themselves in running a radio station: working on-air, writing and recording promotional announcements, developing their own radio program, and all facets of managing a radio station.
- Media Communication students will conduct real-world research about media uses and effects.
- Documentary Photography students practice visual story-telling by creating thematic photo stories from the photographs they shoot.
- Students in journalism classes produce college publications, serving as editors, managers, page designers, photographers, and writers for The Iron Blade or Chrysalis.
- Students can gain valuable radio production experience with Ferrum Radio, working as studio DJs and producers of remote programming.
- Students may perform voice work on Ferrum Panthers athletic department webcasts, doing play-by play or color analysis.
Internships: Students are strongly urged to explore career opportunities and to establish mentors through an internship. The Media & Communication program coordinator will help students identify and make contact with prospective internship sites. Additionally, the program coordinator serves as academic supervisor of student internships.
- English Club
- Chrysalis: Art and Literary magazine
- Ferrum Radio
- The Iron Blade: student newspaper read online
- Video, or Television Producer / Director
- Film Producer / Director
- Radio Station Manager
- Radio Program Director / DJ
- Sound / Audio Engineer
- Screen Writer
- Production Designer
- On-Air Talent
- Corporate Training Designer
- Advertising Designer
- Multi-Media Journalist
- Photojournalist
- Public Relations Specialist
- Special Events Coordinator
- Webpage Designer
Media and Communication Major
Why Study Media and Communication at Ferrum College?
The Media and Communication major is for students who are interested in pursuing careers and further education in such areas as radio and television broadcasting, multimedia journalism, public relations, corporate communications, audio reproduction, film-making, and online media creation. The strengths of Ferrum College’s Media and Communication major is the amount of one-on-one instruction students receive from their professors, and our focus on strong writing and message design skills.
MEDIA AND COMMUNICATION EMPHASIS AREAS
Media and Communication is comprised of three emphasis areas.
NEW MEDIA
New Media Distribution
Communication Research
Multiculturalism and the Media
SPORTS MEDIA
Sports in the Media
Sports Writing
Advanced Video Production
MEDIA CREATION PRODUCTION
Podcasting Basics
Media Scriptwriting
Stage Audio
MEDIA AND COMMUNICATION CAREER OPTIONS
Radio Broadcaster
Create and present a radio program. They often interview guests, take calls from listeners, promote products or local events, and manage station contests.
Television and Film Producer
They work with creative ideas from the director and approve production costs. They spot and solve potential problems throughout the production process.
Screenwriter
Write and develop screenplays for film or TV drama. They do this either based on an original idea, by adapting an existing story into a screenplay or by joining an existing project.
Public Relations Specialist
Create and maintain a positive public image for the individuals, groups, or organizations they represent. They craft media releases and develop social media programs to shape public perception of their clients and to increase awareness of each client’s work and goals.
MEDIA AND COMMUNICATION FACULTY
