Media and Communication
About the Program
The Media and Communication program is for students who are interested in pursuing careers and further education in such areas as radio and television broadcasting, multimedia journalism, public relations, corporate communications, audio reproduction, film-making, and online media creation. The program has been designed to help students assimilate the knowledge, skills, and production ethics that will enable them to create high quality media-borne messages, and thereby advance their chosen career. The strengths of Ferrum’s Media and Communication program is the amount of one-on-one instruction students receive from their professors, and our focus on strong writing and message design skills.
|Karl F. Roeper|
Associate Professor of Media & Communication
B.A., Indiana University of Pennsylvania
M.A., Indiana University of Pennsylvania
Ph.D., Indiana University of Pennsylvania
Assistant Professor of Media and Communication
B.A. and M.A., Hunan University
Ph.D., Louisiana State University
Media and Communication curriculum may include:
- Introduction to Mass Communication
- Basic Audio Recording
- Fundamentals of Television and Video Production
- Communication Research
- Media Law and Ethics
- Mass Media & Behavior
- Media Scriptwriting
- Public Relations and Social Media
- Multimedia Storytelling
- Multiculturalism and Media
For full listing of current classes, view the college catalog here.
- Audio Recording students capture high quality sound and work with professional-grade audio mixing software.
- Video Production students learn to plan video productions and field shoots, capture hight quality digital video images, work with digital video editing equipment, and direct multi-camera video productions.
- Scriptwriting students develop scripts for audio/radio, video, and motion pictures.
- Our radio e-term course allows students to immerse themselves in running a radio station: working on-air, writing and recording promotional announcements, developing their own radio program, and all facets of managing a radio station.
- Media Communication students will conduct real-world research about media uses and effects.
- Documentary Photography students practice visual story-telling by creating thematic photo stories from the photographs they shoot.
- Students in journalism classes produce college publications, serving as editors, managers, page designers, photographers, and writers for The Iron Blade or Chrysalis.
- Students can gain valuable radio production experience with Ferrum Radio, working as studio DJs and producers of remote programming.
- Students may perform voice work on Ferrum Panthers athletic department webcasts, doing play-by play or color analysis.
Internships: Students are strongly urged to explore career opportunities and to establish mentors through an internship. The Media & Communication program coordinator will help students identify and make contact with prospective internship sites. Additionally, the program coordinator serves as academic supervisor of student internships.
- Video, or Television Producer / Director
- Film Producer / Director
- Radio Station Manager
- Radio Program Director / DJ
- Sound / Audio Engineer
- Screen Writer
- Production Designer
- On-Air Talent
- Corporate Training Designer
- Advertising Designer
- Multi-Media Journalist
- Public Relations Specialist
- Special Events Coordinator
- Webpage Designer