OFFICE OF MARKETING & COMMUNICATIONS
The Office of Marketing & Communications performs a wide range of essential services including managing the College website, print and digital design, copywriting and editing, photography, traditional and social media communications, and other marketing and public relations functions. In addition, the office is tasked with managing the Ferrum College brand.
REQUEST SUPPORT
Please use the form below to request website updates, graphic design projects, event and social media promotions, press releases, and more. In most cases, please allow two weeks lead time for completion of your request, however, more complex projects may require more time.
We have a new form and process in place, click the link below to submit your project!
RESOURCES
Graphic Standards & Style Guide
The Ferrum College Graphics Standards & Style Guide is intended to help College staff, faculty, students, and vendors maintain the College identity in print, on the web, and through merchandising. Subjects include approved usage for logos, colors, fonts, and style guidelines and policies for use on the College’s website and official social media communications.
VISUAL ASSETS
Official Ferrum College logos and other graphics may not be used by any company or organization outside of Ferrum College without first obtaining permission from the Office of Marketing & Communications. Please email comm@ferrum.edu for additional assistance.
Downloadable Virtual Backgrounds
Ferrum College provides campus photos to use as virtual backgrounds for your Zoom meetings, desktops, and more! Click here to download one of these awesome backgrounds.
Downloadable Logos
Ferrum College provides access to our standard logo, athletics logo, BRI logo and wordmarks through Panther Portal. Students, faculty, and staff can access the downloadable files here. Contact the Office of Marketing and Communications at marcomm@ferrum.edu for downloadable files. For more information regarding our brand guidelines and how to use our logos, see our graphic standards and style guide.
Official Ferrum College Colors
The official Ferrum College colors are black and gold. Please use the appropriate PMS, CMYK, RGB and Hexadecimal color values.
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Black |
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PMS 872 Metallic Gold CMYK 20, 30, 70, 15 RGB 180, 151, 90 HEX/HTML B4975A |
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PMS 186C CMYK 13, 100, 90, 4 RGB 204, 9, 47 Hex/HTML #Cc092f |
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PMS 7475C CMYK 80, 34, 47, 8 RGB 49, 127, 129 HEX/HTML #317F81 |
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PMS Cool Gray 10C CMYK 60, 52, 51, 21 RGB 100, 100, 100 Hex/HTML #646464 |
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PMS Cool Gray 6C CMYK 33, 26, 27, 0 RGB 175, 175, 175 HEX/HTML #AFAFAF |
Official Ferrum College Typography
These are the official font families Ferrum College utilizes as part of the College’s graphic identity. Variations within these font families are also acceptable.
Social Media Graphics
Ferrum College supports the use of social media by employees, teams, and clubs to connect with students, faculty, staff, alumni, and other constituencies.
When developing social media site graphics, the Ferrum College Graphic Standards & Style Guide must be followed. If you need assistance with setup, profile images, headers, style, or usage, please contact the Office of Marketing & Communications.