Business Administration

Business Administration

The mission of the Ferrum College business programs is to offer an educational experience and activities that prepare business students both personally and professionally, for the managerial challenges of the global competitive environment, through individual and group work and through the blending of instruction and experiential learning.

Coursework in Business Administration

The curriculum and co-curricular activities of the programs incorporate a variety of courses in an interactive environment to prepare students for career and graduate school opportunities in the areas of Business Administration and Economics. The common coursework emphasis areas are listed below:

Common Required Courses (24 hours)

  • BUS 230 Computer Applications  (3)
  • BUS 303 Principles of Management  (3)
  • BUS 308 Business Communications  (3)
  • BUS 311 Marketing  (3)
  • BUS 313 Business Finance  (3)
  • BUS 315 Business Law  (3)
  • BUS 330 Quantitative Methods  (3)
  • BUS 498 Senior Seminar:  Business Policy  (3)


Liberal Arts Core and Degree Specific Requirements

  • ACC 201-202 Principals of Accounting I and II
  • ECO 201-202 Principals of Macro and Microeconomics
  • MTH 103 Concepts in Pre-Calculus
  • MTH 206 Introduction to Statistics with Business Applications


Emphasis Areas  (12 hours)

A.  Decision Support Systems:  The Decision Support Systems emphasis area focuses on the use of contemporary techniques to assist managers in decision-making and problem solving.  It is designed for students who are interested in the use of computers to aid in the analysis and evaluation of a variety of business situations.  The curriculum prepares majors to use and manage computer-based information systems.

  • BUS 318 Introduction to Electronic Commerce  (3)
  • BUS 325 Advanced Computer Applications  (3)
  • BUS 331 Production/Operation Management  (3)
  • BUS 430 Management Information Systems  (3)


B.  Financial Management:  Financial Management involves the efficient acquisition and use of funds.  Every organization, whether it is a large corporation or a small business, must be concerned with financial management.  There are a number of job opportunities for financial planners, budgeting officers, analysts and decision-makers.  The Financial Management Program prepares graduates for financially-oriented positions in business or in management of financial institutions such as banks, insurance companies and brokerage houses.

  • BUS 314 Advanced Corporate Finance  (3)
  • BUS 418 Investments  (3)
  • ECO 313 Money and Banking  (3)
  • ECO 400 International Finance  (3)

C.  Management:  Management involves achieving results by the combination and use of all available resources in an organization.  Because this task is complex, all managers must possess technical and conceptual skills as well as interpersonal and communication skills.  Ferrum’s program is designed to help students develop these skills.  It is an appropriate program for those students planning to enter general management and for those whose career goal is to own their own businesses.

  • ACC 301 Managerial Accounting  (3)
  • BUS 320 Entrepreneurship  (3)
  • BUS 331 Production/Operation Management  (3)
  • BUS 403 Human Resources Management  (3)

D.  Marketing:  Marketing is a link between the organization and the consumer and involves planning and execution of the conception, pricing, promotion and distribution of products.  Ferrum’s marketing program gives students a basic understanding of marketing and its role in society and business.  It prepares students for such fields as advertising, sales, marketing research, retail sales management and internet-based careers.

  • BUS 304 Advertising  (3)
  • BUS 305 Sales Management  (3)
  • BUS 316 Retail Management  (3)
  • BUS 410 Marketing Research  (3)


E.  Sports Management:  The growth of sports as a major industry has increased the need and opportunity for well-trained professional managers.  A well rounded business education which includes Finance, Accounting, Management, Marketing and Quantitative Skills with a focus on sport management skills is essential in this rapidly growing field.  Sport Management majors can expect to find careers in professional sports, sports and fitness clubs, golf clubs, ski areas, education, the media, athlete representation, nonprofit recreation for such organizations as the YMCA, Boy and Girls Clubs, community programs, intercollegiate athletes and in the consumer segment.

  • REC 450 Special Events Planning and Management  (3)
  • HHP 402 Organization and Administration of Sports  (3)
  • BUS 250 Introduction to Business and Economics of Sports  (3)
  • BUS 403 Human Resources Management  (3)


It is recommended that the student choosing the Sports Management Emphasis obtain a license in First Aid Response.  Students using Sports Management as their emphasis are encouraged to take REC 350, Risk Management as one of their approved electives.

Related Student Organization

There are over 50 clubs and organizations available for students to participate in at Ferrum College.  Specifically related to Business Administration is ENACTUS.

  • Entrepreneurial Action Us (ENACTUS): A 25 year old team that has won Regional Competition and National Awards.  Offers students hands-on experience in various types of business, from annual competitions to establishing and managing the first Subway restaurant run by college students. Learn more here..

Experiential & Hands-on Learning Opportunities

Students graduating with a degree in Business Administration are required to complete an experiential component which may be met by successfully completing one of the following:

  • BUS 291-492: Service Learning for Business: Mini-Internships that provide students with credit for participating in professional service opportunities.
  • BUS 395: Directed Study: Study projects in consultation with a faculty member.
  • BUS 492-493: Global Practicum  Students engage in international consulting projects.
  • BUS 499:  Internship: Students are strongly urged to explore career opportunities and to establish mentors through an internship.


In addition, students have the opportunity to interact with business leaders through such programs as the Ferrum Business Advisory Board and Executives in Residence, a program that brings top leaders from across a variety of fields to the college campus.

What can I be with a Major in Business Administration?

A major in Business Administration could lead to a traditional career such as a manager or could open doors to many other fields.  For example,:

  • You could be a(n) …
  • Bank Officer
  • Business Development Support Manager
  • Business Educator
  • College Professor
  • Data Analyst
  • Entrepreneur
  • Fundraiser/Development Specialist
  • Insurance Agent
  • IRS Investigator
  • Logistic Coordinator
  • Manager
  • Marketing Specialist
  • Operations Manager
  • Public Relations Officer

General Business Studies  B.S. Degree (minor required)

This program offers students the opportunity to see Virginia endorsement in General Business-Career and Technical Education through a selection of a minor in Teacher Education.  This licensure program is currently under revision to update major course requirements.  Students interested in this program are strongly encouraged to meet with advisors in Business and the Director of Teacher Education.

Business Faculty

Professors of Ferrum College are active participants in the intellectual growth and development of their students.  The Business Administration faculty contact information is provided below:

N. Faye Angel
Professor of Business
Ph.D., Virginia Tech
(540) 365-4309

Rathin Basu
Professor of Economics
Ph.D., Virginia Tech
(540) 365-4318 | View Profile

Edward E. Groth
Instructor of Business
M.B.A., Xavier University
(540) 365-4546

Michele K. Naff
Assistant Professor of Business
Program Coordinator of Business
M.B.A., Virginia Tech
(540) 365-4312

Demetri Tsanacas
Professor of Business and Economics
Ph.D., Rutgers University
(540) 365-4318

Administrative Support

Kathy Fletcher
Academic Secretary to Recreation Leadership
School of Social Sciences and Professional Studies
(540) 365-4514 – Office
(540) 365-4408 – Fax

Find Out More

For more information, contact Micky Naff at