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Ferrum
College Sees Enrollment Surge Under Leadership of First Woman President |
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| For immediate release: August 27, 2007 |
Contact:
Natalie Faunce, (540) 365-4301 nfaunce@ferrum.edu |
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Dr. Jennifer L. Braaten will celebrate the beginning of her
sixth year as the first woman president of Ferrum College by welcoming
the largest group of new students to Ferrum in over twenty years. The
large class of 600 new students joins a total enrollment of 1,200. New
student enrollment is up 50% in two years. Braaten says
the entire campus is excited and energized at the prospect of so many
young men and women embarking on their college careers at Ferrum and
insists on sharing credit for this accomplishment with Ferrum College
faculty and staff. “The Ferrum College that you see today, with
our unparalleled facilities and outstanding academic, athletic and
experiential learning programs, is the direct result of the hard work,
dedication and can-do spirit of the entire campus community, a spirit
that was clearly evident to me when I arrived at Ferrum in July of
2002.” During a time of challenges in the admissions environment for many
private colleges in non-urban areas, Ferrum is one of the few such
institutions experiencing an increase in enrollment. “People are really
starting to talk about how great Ferrum is!” Gilda Woods, Director
of Admissions said. “The college implemented
a new recruitment plan two years ago with the assistance of John Dysart of The
Dysart Group, a higher education consulting firm. The plan included
more direct communication with prospective students highlighting new
initiatives at the college that have taken place since Dr. Braaten
became president.” Dr. Braaten is equally enthusiastic about the increase in the numbers
of returning students. “Retention represents an important element of our strategy of
excellence. Just as exciting as our new enrollment increase
is the fact that our current students will be returning to Ferrum
in record numbers.” Other significant milestones in Ferrum College history have occurred
throughout Braaten’s initial five years, including completion of FerrumPLUS!,
a major building and renovation project, and a nearly 37% growth in
the College’s endowment, due in large part to dramatic increases in
charitable and alumni giving. Dr.
Lee King, Vice President of Institutional Advancement says, “In the past five
years, our alumni and friends have become re-engaged with Ferrum in some exciting
ways. Our external donors are excited about the direction Ferrum
is going and are making their own contributions to our success.” The “bricks and mortar” aspect of the groundwork for the enrollment increase was laid when the College received a $250,000 planning grant from the Virginia Tobacco Commission in 2003 that was subsequently leveraged into a $16 million + USDA Rural Development construction loan, the largest loan of its kind ever awarded to an institution of higher education. FerrumPLUS!, made possible by the USDA loan as well as generous gifts from benefactors, has changed the face of the campus. Information systems upgrades, including a cell phone tower erected on College property in 2003 and wireless technology in virtually every classroom, office building, study area, and residence hall have also been part of this effort. For more information about Ferrum College and FerrumPLUS!, contact the Public Relations Office at (540) 365-4300.
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